Been doing AI image generation gigs for the better part of a year now, and the biggest takeaway is: being able to generate images is just the entry ticket, the real hard part is everything outside the images. Clients don’t pay for pretty pictures—they want deliverables that match the brand’s vibe, pass review, and get revised until they’re satisfied.
Communicating requirements, keeping character consistency, handling copyright and licensing, and delivering on deadline—that’s where the real bottlenecks are. Technically, SD and Flux are easy to pick up, but turning a one-time wow into a repeatable, negotiable, contract-ready service is a whole different skill set.
I’ve seen tons of people who can generate killer images but can’t land a single job—the problem is never that the model isn’t strong enough.